About

Hi, my name is Lia.

I’m a results-driven communications and marketing professional with experience in digital advertising, branding, and web content strategy.

Throughout my work experience, I have gained skills in managing project workflows using monday.com and Wrike, designing impactful web pages, and conducting marketing research to inform strategic decisions.

Work Experience

  • Digital Content Assistant

    Design web pages related to Quinnipiac’s academic offerings that drive engagement and effectively achieve marketing objectives

    Update copy, photographs, and statistics to increase content relevance to site visitors

  • Digital Marketing Intern

    Conducted market and competitor research across diverse industries to deliver actionable insights to account leads

    Supported web projects by developing content documents, writing optimized meta descriptions, and creating redirect links to enhance site performance and user experience

    Assisted in optimizing various Google Ads and Meta Ads campaigns through keyword management and performance analysis

  • Creative Operations & Business Development Intern

    Built project workflow boards and updated task statuses via monday.com to effectively track the progress of ongoing branding projects

    Collaborated with a team of five designers and the Creative Operations Manager to ensure smooth execution of projects through all stages, from kickoff to project close